Everybody knows that Apple has been doing a great job with the "Get a Mac" ads (by the way, there a few new ones that you should have a look at). They're funny and entertaining, but most of all, they show how Mac can be a real (and better) alternative to PCs, especially those with Windows Vista.
But Microsoft is getting tired of this marketing domination and has decided to bring out the big guns. The new marketing campaign, which will star Jerry Seinfeld and Bill Gates, is said to be based on the idea of "Windows, Not Walls," stressing the need to "break down barriers that prevent people and ideas from connecting." Basically, Microsoft will try to change the public's negative opinion of Windows Vista, for which the Apple's "Get a Mac" ads have made a large contribution :-)
Well, let's wait and see...
Source: Engadget
21 August 2008
Microsoft's answer to Apple's "Get a Mac" ads
Posted by António Lopes at 09:30
Labels: news, not so good
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